November 26, 2018

Brainstorming with the Best in Bucharest

In October, I had the pleasure of meeting up with our Public Relations Global Network colleagues in Bucharest, Romania, hosted by our partner firm there, Free Communications. As always, it was wonderful to connect with and learn from our peers from around the globe. Some of the key takeaways from this conference include: Trend Spotting and Innovation A trend spotting
June 5, 2018

Maximizing Social Media to Reach Patients

Last month, I was honored to present at the Urgent Care Association’s Convention along with Kish Pisani, digital media specialist for the UCA, at the Paris Hotel in Las Vegas. Kish and I educated attendees on the “must use” social media channels to develop relationships with patients and community members. Our session included examples of highly engaging content in the
November 6, 2017

Business and Bonding in Beautiful Kyoto

The fall 2017 Public Relations Global Network (PRGN) meeting was one for the books! Taking place in Kyoto, Japan, it marked the longest trip we’ve ever taken to meet with our colleagues from around the globe. But with great business learnings, good friends and a beautiful landscape, it was more than worth the journey. Some highlights: Celebrating 25 Years. This
August 9, 2017

Our Recommendations for National Book Lover’s Day

It’s National Book Lover’s Day, so what better time to highlight what the LCWA team has been enjoying while on the beach, train or hammock this summer? From romance and mystery to historical fiction and pulp crime novels, we love getting our read on – starting with the highly-recommended fiction “It’s. Nice. Outside.” It was written by our very own Jim Kokoris!