General

This week featured several major brand makeover announcements as well as some interesting and helpful marketing tips for PR practitioners. Here are some of my favorite finds: Hello Dunkin’, goodbye Donuts – Dunkin’ Donuts made its rebrand official on Tuesday, shrinking its name to just “Dunkin.” Fun fact: the brand had been credited with popularizing the word “donut,” instead of

Back-to-school season is here, and although it’s been a couple years (OK, maybe a bit more than that for some of us…) since we’ve stepped foot in a classroom, there were plenty of lessons to be learned on online this week. Mad about Glad:Chicago restaurant Giant is one of the hottest tickets in town, so when it hosted an invite-only

 It has been a week of remembering the past while looking toward the future. People have come together in times of crisis, becoming stronger together. Here are a few stories from the past week: Chicago Remembers 9/11 – 17 years after the tragic events in New York City, people around the country have been sharing memories of 9/11. Back in

While the week was short, we still had plenty of trending news to keep us busy on social! Here are my top picks from this week: ·         Insta Shopping – Instagram is considering another new app – this time IG Shopping – that would let users browse goods that they would be able to purchase directly from the app. Currently,