January 21, 2020
Community risk reduction (CRR) is an important part of fire safety education from the fire service. The inaugural Community Risk Reduction Week, occurring January 20-26, 2020, allows departments across the country to improve their community’s safety. In honor of this event, First Alert and LCWA held a week-long alarm giveaway for departments participating in these efforts. As a result of
November 12, 2019
LCWA Shows Magazine Editors that We’ve Got Them “Covered”!
While we may be gearing up for cold temperatures and snowfall, shelter magazine editors are already thinking spring! With that in mind, we recently headed to Meredith Corporation in Des Moines, Iowa – the headquarters for several of the nation’s leading home and lifestyle publications, including Better Homes & Gardens, Midwest Living and Traditional Home – to promote some 2020
November 4, 2019
First Alert Celebrates Fire Prevention Month
When it comes to fire and carbon monoxide (CO) safety, First Alert works hard to ensure everyone has the tools to keep loved ones safe year-round. During October, the fire service, nonprofit organizations and industry partners offer families ample fire safety education for Fire Prevention Month. According to the National Fire Protection Association (NFPA), three out of every five home
October 21, 2019
Smoke Alarms Help Protect What Matters Most in Any Language
Our multi-lingual society calls for communications in other tongues, particularly when it comes to a topic relevant to everyone: home fire safety. For Fire Prevention Month the First Alert brand and PR teams created and leveraged a variety of Spanish-language resources to reach a wider audience at a heightened time of public fire safety education and retail initiatives. In addition