September 4, 2018
Our client, the Urgent Care Association of America (UCAOA) recently changed its name to the Urgent Care Association (UCA), and the organization is leveraging the rebranding as an opportunity to engage and expand its membership base. Just like its industry, the UCA is evolving, offering education, networking opportunities, advocacy, tools and connections for an ever-growing array of on-demand healthcare providers.
August 28, 2018
Bloggers Take on Speed Cleaning With the Rejuvenate Click n Clean
With so many home products on the market, consumers continue to turn to bloggers to find the best products. During the past couple of months, the Rejuvenate home PR team worked with bloggers to coordinate a campaign to show how the Rejuvenate Click n Clean can clean any floor surface in the home – and fast. To reach our target
August 21, 2018
UnitedHealthcare Helps Seniors Battle Hunger with Meal Pack Challenge
Across the country and here in Illinois, many older adults face the challenges of hunger for a variety of reasons: poverty, disability and lack of social support or transportation. According to a report from longtime client UnitedHealthcare, approximately 15 percent of U.S. adults aged 60 or older — about 10 million people — are food insecure, meaning they eat less
August 14, 2018
CNN Showcases 200 Years of Beam Family Bourbon
Recently, LCWA worked with CNN International to profile the storied history of JimBeam in a segment for the station’s “100 Club” program. Featuring brands rich in history with legacies dating back more than 100 years, the “100 Club” segment was a perfect chann el to seed key brand messages and further position Jim Beam as the world’s No. 1 selling
