July 13, 2017
When diving into complex topics, expertise can go a long way. And with trade media, bylined articles are a great way to demonstrate expertise. Our LCWA healthcare PR team recently coordinated two bylined articles for the Urgent Care Association of America (UCAOA). To educate healthcare providers on how urgent care centers and other on-demand options can serve as alternatives to
June 27, 2017
Media Results in a “League” of their Own for LCWA’s Newest Client
League, a Canadian digital health and wellness start up, has major plans for U.S. expansion, and we’re pleased to welcome the company to the Windy City as both a neighbor and LCWA client! Backed by a $25 million investment – one of the largest in Canadian start-up history – League is putting down roots in Chicago and has selected the
June 16, 2017
LCWA Wins Two PRSA Skyline Awards
Our team celebrated once again last night, when we picked up two awards at the Public Relations Society of America (PRSA) Skyline event. The annual PRSA event was a chance to hear about the great work being done in the Chicago PR community, and an opportunity to connect with old friends.LCWA won the Skyline Award in the category of Marketing
June 8, 2017
Award Spotlight: “Making the Case for Weil-McLain Boilers”
What can a landmark Wisconsin church, a vintage, luxury apartment in Washington, D.C. and a leading Chicago medical facility possibly have in common? Each uses heating systems fueled by boilers from Weil-McLain and each served as dramatic illustrations of the products’ benefits in a high-profile case study editorial media initiative that won a Trumpet award from the Publicity Club of