Client Work

November 23, 2015

First Alert Raises Awareness with Fire Prevention Month

It’s a dangerous scenario that is, unfortunately, all too common – a homeowner deliberately deactivates a sounding smoke alarm and leaves the device disabled, opening up the entire household to a high risk potential for undetected smoke and fire. During October’s Fire Prevention Month, First Alert and the LCWA PR team encouraged homeowners to “double team their safety” by updating
November 12, 2015

Eye Health Life Health Coalition Wants All Eyes on Health

LCWA client Eye Health Life Health Coalition is working to open people’s eyes – about the importance of eye health. This recently-launched, Chicago-based Coalition brings together health, social service and community business leaders as well as primary care providers, optometrists and ophthalmologists to spread awareness of the correlation between eye health and a number of serious chronic issues. We’re excited
November 3, 2015

AASM Makes Waves on Twitter

LCWA recently helped AASM with two successful Twitter campaigns to raise awareness about new recommendations for adults to sleep seven or more hours per night. The first involved a #7andUpTwitter chat with AASM president Dr. Nathaniel Watson, CDC expert Dr. Anne Wheaton, the Sleep Research Society and moderator Huffington Post Healthy Living to discuss the new recommendations and overall importance of
October 27, 2015

LCWA Goes to Yonkers

The LCWA team just coordinated another successful trip to Yonkers, N.Y., to connect clients with influential staffers at Consumer Reports magazine – our third such trip in the past two years. During these mutually-beneficial meetings, participants glean insights into each other’s testing practices, discuss the evolution of a specific categories and review the products and technologies that are driving the